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Hashtag Marketing

The past few years have seen a shift in the face of marketing, with advertisers harnessing the addictive power of social media to publicize their brand. The newest addition...

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Education Advocates, Celebrities And Academy Award-Winning Director Team Together To Help Change The World

To further its mission of ending education inequality through the power of mentorship, Australia’s leading mentor program, AIME, today announced a global competition ...

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Indian Short Film To Be Premiered At The Prestigious 67th Berlin International Film Festival

A great film is always dependent on the vision of the director, but if the right minds are keen to support that very vision, that is a true endorsement for any art form. Read More

Empty Promises And Dead Children

Buried among the 169 targets contained in the Sustainable Development Goals (SDGs) – adopted by the United Nations last September amid a blaze of glitzy events, celeb...

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Kamal Haasan Donates Brand Endorsement Salary Of Rs 16 Crore To Help HIV-Affected Children

Ulaganayagan Kamal Haasan’s first ever brand endorsement for a textile group in Tamil Nadu is out. But what has had people praising him for more than the ad itself is...

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Kamal Haasan Donates Brand Endorsement Salary Of Rs 16 Crore To Help HIV-Affected Children

Ulaganayagan Kamal Haasan’s first ever brand endorsement for a textile group in Tamil Nadu is out. But what has had people praising him for more than the ad itself is...

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The Many Faces Of Media

Panoramic landscapes of rock formations on face of the earth are not the only structures that present the spectacle of erosion. What takes infinite centuries to change the ...

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The Brave New Bollywood Of Deepika, Big B, Ranveer Where Stars Talk About Their Frailties

If you grew up in the ’90s, you probably remember the public service ad in which Shabana Azmi holds a child suffering from AIDS and gently chides the audience by sayi...

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The World Health Organization Says Yes To An Experimental Ebola Drug

A panel of experts convened by the World Health Organization has unanimously endorsed the idea of offering unproven vaccines or treatments to help combat the unprecedented ...

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Ayushmann Khurrana on PETA ad

PETA has always indulged in celebrity endorsements to spread their message and this time it’s Ayushmann Khurrana who has pledged his support for the new campaign to p...

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